How to Create an Email Campaign?

Email Campaigns lets you design a marketing email, target a saved contact list, and send it to those contacts now or on a schedule. It lives in BIGContacts under Create Campaign.

What Is Email Campaigns?

Email Campaigns is the BIGContacts tool for building and sending bulk emails to your contacts. You design the email, choose who receives it, and send immediately or at a set date and time. You can build the email four ways: with AI, from scratch, from a pre-designed template, or from custom HTML.

Why Use It?

Reach for Email Campaigns when one message needs to go to many contacts at once.

When you're announcing a launch to your whole list — build the email once and send it to every targeted contact in a single campaign.
When you want an on-brand email without a designer — start from a pre-designed template or generate one with AI, then edit it inline.
When timing matters — schedule the send for a specific date and time instead of firing it manually.

Example Use Cases

A marketing manager sends a product-launch announcement to a segmented list of 19 contacts.
A small-business owner generates a welcome email with AI and sends it to new sign-ups.
A sales rep schedules a promotional campaign to go out the morning a sale opens.

Step-by-Step Instructions

Step 1: Click Create Campaign, then choose how to design your email — Create with AI, Start from Scratch, a pre-designed template, or Custom HTML.

Step 2: To generate a draft, choose Create with AI, set the mail type, prompt, tone, style, and brand colors, then click Generate with AI and open a result in the editor.

Step 3: To use a ready-made design instead, click Browse Templates, pick a template such as Welcome, and enter a campaign name.

Step 4: Whichever path you chose, the email opens in the editor — edit the text and style the CTA button, adjusting fonts, colors, and alignment, and adding the button link.

Step 5: Build the footer — add social icons as icon only or icon + label, set the alignment, edit the links, and change the background color.

Step 6: Add content sections and choose a layout for each, such as image-left with text-right or image-centered with text on both sides.

Note: Available blocks include button, social, footer, spacer, divider, heading, and description — drag in whichever the section needs.

Step 7: Open basic settings to set the background color, email width, and default font, then click Next.

Step 8: In the preview, switch between Desktop and Mobile views and click Send Test Email to check the email.

Note: Send a test to yourself and open it on a phone before launching — this is the reliable way to catch broken links or spacing.

Step 9: Open Campaign Details and enter the subject line, sender name, sender email, and an optional reply-to address.

Step 10: Click Next and select the contact list to receive the campaign.

Note: The contact count shown is exactly who will receive the campaign — confirm the list before moving on.

Step 11: Choose Send Immediately or Schedule a date and time, then launch the campaign.

Pro Tips & Interactive Settings

Tip: Check both the Desktop and Mobile previews and send yourself a test email before you launch.

Settings: Set a separate reply-to address in Campaign Details when replies should reach a different inbox than the sender email.